Sleeve Notes
Preamble
The Global Business Strategy (GBS) Blog was a limited-series weekly-updated commentary commencing 1st March 2019. It presented extracts from Outside Fortress Europe: Strategies for the Global Market in the context of global strategic management issues and more general international business affairs arising during the week of posting. The blog entries addressed the challenges these posed to companies from all countries, from all sectors and of all sizes who were designing and/or managing global business strategies during an extraordinary period in the history of globalization. This also includes firms pursuing purely domestic business strategies but which need to prepare for the harsh realities of global competition which Brexit and the much-lauded new international free trade deals will undoubtedly unleash.
The GBS Blog: Individual Posts and the Curated Global Business Strategy Album
Globalization, economics, politics, disruptive technologies, climate change, novel business processes, unorthodox organizational structures and a milieu of constant product/service innovations combine to create a crazy, frenzied and unpredictable international business environment characterised by multiple discontinuities.
The 24/7 news cycle reflects and amplifies this ‘noise’, making strategic decision-making an apparently precarious undertaking.
But the earth still spins on its axis and is not ‘shrinking’ or ‘flat’ as some business gurus would have us believe. A key challenge of global strategic management is to achieve a balanced approach to understanding and addressing the twin forces of continuity and disruption. The tricky tasks involving the determination of which type of change is which provides the subject of the first post on ‘Side One’ of this peer-reviewed, curated Global Business Strategy Album collection: Risk, uncertainty, the strategy challenge and organizational response.
The first two posts presented on The Global Business Strategy Album were entered on 1st March 2019. They are presented as extended ‘foundation essays’ which set the scene for the posts which follow. These combine extracts from Outside Fortress Europe: Strategies for the Global Market with ‘hot topics’ and global strategic management challenges arising during the week in which they were entered. The final posts of this series were entered on 3rd May 2019 and the last two are presented as ‘endnote essays’.
The extracts presented in this Global Business Strategy Album are taken from the first edition of the book. A second edition was published in December 2021.
The bonus track essay Be careful what you wish for. International trade is a two-way street… was added on 4th February 2020, three days after the United Kingdom of England, Wales, Scotland and Northern Ireland finally embarked on its post-Brexit international trade adventure.
The Global Business Strategy Blog: Philosophy, Scope and Objectives
If this is your first visit to The Global Business Strategy Blog and the album compiled from it please click/tap the ‘Strategic Management Think Tank’ icon above/left to discover its philosophy, scope and objectives.
The Global Business Strategy Album
Please click/tap the mini ‘Business News of the World’ icon to the left of each post to access its content.
March 2019
Foundation essay: Risk, uncertainty, the strategy challenge and organizational response
Global Strategic Management
1st March 2019
Foundation essay: The dimensions of global business strategy
Global Strategic Management | International Business
1st March 2019
Chelsea 0 Manchester City 0: A leadership dilemma
Global Strategic Management | Leadership
8th March 2019
It must be Brexit: Nissan joins the blame game club. Or do they?
Brexit | Global Strategic Management | Marketing
8th March 2019
Inside Fortress Europe: (Japanese) strategies for the European Single Market and the Trojan Horse pretence
Brexit | International Business | Marketing
8th March 2019
From ‘branding’ cattle to ‘digital influencers’: A brief history of global brand management
Brand | Global Strategic Management | Marketing
15th March 2019
Who invented the internet? Sir Tim Berners-Lee and Adam Smith!
International Business | Marketing
15th March 2019
Clash of the Titans: Active investment versus managerialism
Global Strategic Management | Innovation | Investment
22nd March 2019
What would Steve say? Has Apple become a follower, not a pioneer?
Brand | Innovation | International Business | Marketing
29th March 2019
April/may 2019
Millennials are so passé. And irrelevant for global marketing strategy design
Brand | Global Strategic Management | Marketing
5th April 2019
Diageo taps into the Japanese psyche: A case of world-class global brand management
Brand | Global Strategic Management | Innovation | Marketing
12th April 2019
Disruptive business processes & ‘tipping points’: Customer preference is sovereign
Global Strategic Management | Innovation | Marketing
19th April 2019
Does cooperation trump competition? Assessing alliances in global business strategy
Global Strategic Management | International Business | Organizational Development
26th April 2019
Deutsche Bank & Commerzbank: What explains the urge to merge?
Global Strategic Management | International Business | Organizational Development
3rd May 2019
Endnote essay: Organizational capabilities for global business strategy success
Global Strategic Management | Leadership | Organizational Development
3rd May 2019
Endnote essay: A strategic perspective on managing change
Global Strategic Management | Leadership | Organizational Development
3rd May 2019
Bonus track essay: Be careful what you wish for. International trade is a two-way street…
Global Strategic Management | Innovation | International Business | Marketing | Organizational Development
4th February 2020
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All content © Colin Edward Egan, 2022